your brand spirit is
Poet-Sister
You combine the Poet’s soulfulness, with the Sister’s warmth.
There are 6 Brand Spirits, and we are each a blend of 2. It’s this blend that captures our depth and dualities, and allows for a beautiful range of unique expression within this very simple framework.
You may be a balanced blend of Sister & Poet. You may be mostly Sister with a hint of Poet. You may be more Sister in voice, and more Poet in visuals. Keep scrolling to discover what feels true to you:
Poet
VIBE: SOULFUL
VOICE: THOUGHTFUL
VISUALS: STIRRING
Deeply attuned and introspective, the Poet has the ability to capture life’s poetry and make us feel things - deeply. You don't take naturally to the spotlight, but when you share yourself with us, we are moved by the beauty of your words & visuals.
Your soulful nature is expressed visually through a muted palette, evocative imagery, and organic fonts & textures.
Sister
VIBE: COSY
VOICE: LOVING
VISUALS: WARM
As a Sister spirit, you feel like a big hug - cosy, comforting, and wonderfully down-to-earth. You have a way of making us feel so safe and seen, and you’re the first person we’d want to snuggle up on the sofa with for a good heart-to-heart!
Your loving energy is expressed through your affectionate tone, earthy palette, soft shapes, and warm inviting visuals.
WATCH THE BRAND SPIRITS
Masterclass
Watch this 20 minute mini masterclass to learn more about the Brand Spirits framework,
and how you can turn the Poet-Sister in you into a powerfully authentic personal brand.
about
Hello!
I’m christina paul, brand therapist, web designer.
I weave my therapy background into this work to help Heartfelt Humans step into their fullest expression, so that more of the world can benefit from their medicine.
Whatever the Revolution in your Heart, I’d love to help you share it in a bigger more beautiful way. Just click on the button to check out my offerings!
